
Green Goodness Co
Brand Identity, Marketing Strategy / April 7, 2017With a love for all things good and green, Rachel came to AmpersandMC in October 2014 with an idea to revolutionise the health and wellness industry in Perth, From there, we created the Green Goodness Co branding suite and launch to market marketing and communications strategy, as well as picking up the website development project to get the first version on the online community functioning and working seamlessly.
A few of the highlights from our partnership including the official brand launch party in March 2015 to a crowd of 150 health and wellness business owners and enthusiasts at Perth City Farm, developing and implementing an active social media strategy that grew the Facebook following to over 10,000 likes and Instagram page to 5,000+, as well as hitting 100,000 visits to the website in less than 12 months of launching.
“AmpersandMC, well where do I begin… you are my angels! I was desperate to find a kick-ass marketer who would get my vision and take us where we needed to go. I am more blown away every week that I work with these beautiful ladies – they not only understand my passion and vision but they share in it. Their dedication and hard work is second to none. Nothing is ever too much for them and that is what I love – it is all just easy. I don’t know where we would be as a brand and business today if AmpersandMC were not a part of this journey from the beginning.”
Rachel Dowdy | Owner | Green Goodness Co | March 2015

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