AmpersandSays: Enhance, Excite & Empower! The Three Keys To Your Brand Story
Our amazing graphic design guru Ali-D, gives her insight into the power of brand story telling.
Brand story telling is all about the emotion we feel. We want to make your clients feel something, grab their attention and capture their minds.
ENHANCE their experience – Whether that’s with a smile, a positive solution or even how you answer the phone, you need to surprise and delight them. Your brand story is much more than how your logo and website look – it’s about how you deliver it.
EXCITE their experience – Nobody likes a plain doughnut, right? We want the works – icing, sprinkles, filling… it’s the same with your brand. You need to excite people and make them want to work with you. Your vibe attracts your tribe!
EMPOWER their experience – You want them walking out of the meeting with a smile on their face and a spring in their step. Connecting with your clients is the key to unlocking their potential and the beginning of a great relationship.
A genuine care for what you love and do + a brand story that connects themselves with your brand = enhanced, excited and empowered clients!